Billboard Reits
What Are Billboard REITs?
Billboard Real Estate Investment Trusts (REITs) own and lease advertising space on billboards, including digital and traditional outdoor signage. These REITs generate income by renting advertising space to companies for marketing products and services.
Why Invest?
Billboard REITs offer steady cash flow through long-term contracts with advertisers and minimal operational costs. As outdoor advertising remains a crucial marketing tool, especially in high-traffic areas, these REITs provide stable returns with exposure to the growing advertising industry.
Challenges & Outlook
While digital advertising trends and regulatory changes can impact the sector, billboard REITs benefit from high demand in urban and commercial locations. With the continued growth of outdoor advertising and digital billboards, these REITs offer a unique, long-term investment opportunity in real estate and media.
| Ticker Symbol | Company Name | Property Sector | Market Cap ($B) | Dividend Yield | Payout Frequency | Price-to-FFO | Debt Ratio | Short Interest | |
|---|---|---|---|---|---|---|---|---|---|
| LAMR | Lamar Advertising |  | Billboard | 10.61 | 4.80% | Quarter | 13.4 | 32% | 3.3% |
| OUT | Outfront Media |  | Billboard | 2.10 | 9.43% | Quarter | 10.1 | 60% | 4.5% |
